Engagements
The expertise, put to work in your team. Fractional and embedded leadership and consulting for organisations, at the scale you need.
Whether you're scaling a product, uplifting strategic maturity, or bridging consulting and in-house capabilities, I embed as a partner, not just a vendor.
With over 20 years leading strategy across consulting, product, and technology, I bring proven frameworks, clarity in complexity, and a partner embedded in outcomes, not just deliverables.
Services
Engagements built on more than two decades of strategy and design across product, consulting, and transformation.
I turn executive ambition into a concrete, multi-year roadmap the whole product org can act on, not one pillar but the entire system. I institutionalise strategy so it outlives the offsite, with clear priorities, owned outcomes, and a narrative that makes it stick.
I take unproven ideas and stand them up, leading cross-functional teams to prove commercial viability, then handing them to established product groups once they're real. Founder energy with the discipline to let go, including M&A and post-merger integration.
I direct the market analysis, competitive deep dives, and data modelling that find disruptive opportunities and pressure-test the big bets. First-principles thinking and quantitative rigour to build an evidence-based view of where the market is going, and where the white space is.
I design and govern the machine that makes product run faster: PDLC frameworks, OKR tracking, and prioritisation that embed operational excellence and accelerate time-to-market across every team. A process architect, not just a strategist.
I align the people no one controls, serving as the bridge across Product, Engineering, Commercial, Finance, and Legal, and I translate messy, ambiguous problems into crisp recommendations the C-suite can decide on. Influence without authority, plus executive-grade communication.
Senior leader
Consulting is the fastest way to tap two decades of strategy and design leadership. I flex to fit your scale and your moment, in one of three modes.
You've got a team. You've got a roadmap. What's missing is a strategic leader to help guide the work, stretch the thinking, and keep strategy visible. This is a lightweight, high-leverage model for growing teams or busy execs who need a sparring partner with experience and perspective.
Regular strategic check-ins to align on priorities, review progress, and course-correct as needed.
Continuous guidance through strategic reviews, framework application, and thought partnership.
Build sustainable strategic capability that grows with your team and organisation.
For businesses ready to scale, I step into your leadership team, providing hands-on direction and accountability for strategy across functions. I act as your strategic leader: running strategy reviews, shaping culture, mentoring teams, and aligning outcomes to business objectives.
Direct integration with your team, using your tools and participating in your strategic processes.
Build strategic capability across your team while developing individual strategic thinking skills.
Ensure strategic initiatives are properly communicated and aligned with leadership expectations.
I collaborate directly with agencies and consulting firms to elevate the strategic capability within their client work. I align delivery teams to strategic goals, shape internal client strategy, and provide continuity before, during, and after the engagement. Think of it as a force-multiplier for strategic and consulting excellence.
Direct integration with agency teams to ensure strategic alignment throughout the delivery process.
Ensure client strategic objectives are properly represented and achieved throughout the engagement.
Smooth transition of strategic insights and frameworks to internal teams for ongoing success.
What I bring
Designed to meet you where you are and grow with you, my playbooks and models create alignment fast, without sacrificing creativity, quality, or velocity.
Whether you need interim support, niche expertise, or a trusted team, I bring a deep and diverse network of transformation leaders, strategists, and systems thinkers.
From scrappy startups to scaled strategy, I've led strategy through complexity, driven results, and helped teams grow their influence across the organisation.